Author: Rezolve Ai

The Challenge DFS, a pioneer in furniture retail, faced a significant challenge in translating its successful in-store merchandising approach to its online channels. While customers in physical showrooms enjoyed looking at similar furniture styles from different ranges, the online platform’s search and recommendations were limited.  Their existing recommendation system lacked the sophistication to understand style…

The Challenge AJIO’s primary audience, comprising Gen Z and tech-savvy, fashion-forward customers, demands a seamless and intuitive search experience. Traditional keyword-based text searches proved cumbersome and inefficient for these time-conscious shoppers. Inspired by celebrities and influencers, this demographic seeks similar looks without the hassle of endless scrolling. They prefer a “See. Search. Shop.” approach, where…